10,000,000+ eyeball reach with most lineups
ATG provides both high-touch custom campaign planning and a self-serve platform for artist-brand sponsor matching which uses automation to reduce the pain associated with managing campaigns.
Problems we solve for brands
- Know your customer better with hashtags and data mining capabilities which allow you to segment your target audience
- Reach your customer without the need for an additional paid media spend – ability to push messaging in app and through email
- Higher engagement – a notoriously big problem for brands on mainstream social media platforms is the struggle with low engagement. By interacting with a smaller subset of fans who care the most about your product, we can provide infinitely higher engagement rates
- Less clutter and category exclusivity
- The perfect target audience, particularly for music and lifestyle-related products
- A focus on consistent messaging by a smaller subset of cool artists versus “one and done” campaigns
- Your brand is helping a vulnerable population of talented artists – this carries with it a good PR story which will carry through to other media. ATG can assist with that push out to local media whereby we tie the brand to the local artists we are helping
- We gamify brand support with challenges, points and loyalty programs
- Deeper brand integration into the fabric of high engagement content, for example, radio station sponsorship which earn passive on-going brand impressions
- Brands are not an annoyance or an after thought on PANTHR – brands are presented as a value-add to consumers which can provide them with the opportunity to win cool prizes and gain exposure
- Ease of engaging multiple micro influencers – we do the heavy lifting, easy contracts and handle the relationship management with the individual artists
- Reach and eyeballs – PANTHR has enormous reach through the collective power of the world’s often overlooked 53,000+ mid-market artists with most artist lineups reaching at least 10,000,000 to 20,000,000 eyeballs.
- PANTHR is also on the lookout for the “next big thing” including cool integrations into the metaverse and opportunities on the blockchain which we present to our brand sponsors
Intrigued? Access more details here